Honda has showcased a pair of groundbreaking concept vehicles at the Consumer Electronics Show in Las Vegas, providing a glimpse into its upcoming line of electric cars.
These futuristic EVs are part of the newly announced Honda 0 Series, set to hit production in 2026 and featuring a redesigned “H” logo emblematic of the brand’s shift towards electric mobility.
Last year, Honda committed a substantial $40 billion investment to develop innovative electric vehicles, aiming to introduce 30 new EV models worldwide by 2030.
Additionally, the automaker has set a bold target of selling only zero-emission vehicles in major markets by 2040, marking a significant shift in its strategy.
Today at #CES2024 we debuted the “Honda 0 Series" EV concept models, Saloon and Space-Hub. #Honda0 https://t.co/p7pvpXfnRg pic.twitter.com/Ij7gHCqYtL
— Honda (@Honda) January 9, 2024
Despite lagging behind competitors in the fully electric vehicle market, Honda’s move toward sustainability is gaining momentum.
Notably, the Prologue, a mass-market electric SUV developed in collaboration with General Motors, is slated for release later this year in the United States.
This signals a competitive edge in a market already populated by multiple electric models from rival companies like Hyundai, Kia, Ford, and GM.
The Honda 0 Series encompasses two concept vehicles: the Saloon and the Space-Hub.
The Saloon, akin to a hatchback, boasts a sleek profile with a low, streamlined design leading to a distinctive back end.
Scheduled to debut in North America in 2026, it represents the initial Series 0 model.
On the other hand, the Space-Hub, resembling a taller van, offers a spacious and adaptable interior capable of accommodating various passengers.
While details about its potential availability remain undisclosed, Honda’s innovative approach is evident in its design.
Accompanying the launch of the Honda 0 Series is a revamped “H” logo, simplified from the current version by eliminating the enclosing box.
The new logo retains the distinctive outward-reaching vertical arms, serving as the emblem for all forthcoming 0 Series EVs.
This fresh identity aligns with Honda’s commitment to embracing an electric future and signifies a bold step towards a greener automotive landscape.